past EVENTS WITH BEAUTYEDGE
BeautyAccelerate:
“Breaking Beauty”
with the WWBB team
October 21, 2021
10:00 a.m. - 10:45 a.m (CST)
BeautyAccelerate: Breaking Beauty
October 21, 2021
10:00 a.m. - 10:45 a.m (CST)
11:00 a.m. - 11:45 a.m. (EST)
As we know, standing out in the beauty industry takes a creative mindset and technical skills.
Join this panel with key members of the WWBB (Women Warriors in Beauty Business) team. With seasoned experience in beauty and consumer good launches, we'll answer questions specific to beauty brand development like:
Where to start?
How much $$ is needed?
How to identify patterns and white space?
What are the current trends?
Why transparency?
How to target an audience?
LET'S build your brand story!
Indie Beauty Academy Summit - Building a Cohesive Brand Story
October 29, 2021
10:45 a.m. - 11:15 a.m.
BeautyEdge shares tips on how to build a cohesive brand story!
In this session, we will dive deep into the product development process and review a case study of how BeautyEdge built a successful brand story integrating technology, product development and product marketing.
Lucky Chick
Product Development Workshop
Brand Visioning Contest Winner Workshop
Lucky Chick Brand Workshop
BeautyEdge and the WWBB team will be working with the winner of our recent Brand Visioning Contest!
We’ll be working with Stephanie to develop a cohesive brand story and 360 product development plan with some key questions that you should be asking yourself , such as:
What is most unique about your brand?
How do you describe your niche or target market?
What main problems do you solve for them through your products?
What is your monthly digital marketing investment?
Do you see a product need/gap in your brand portfolio?
We’ll be going over these questions and many others with Stephanie in this upcoming workshop.
Stay tuned for exciting updates about our behind-the-scenes work with her!